Fostering a Strong Customer Relationship: Meet Joe Morini, Our New VP of Sales

Fostering a Strong Customer Relationship: Meet Joe Morini, Our New VP of Sales

Fostering a Strong Customer Relationship: Meet Joe Morini, Our New VP of Sales 723 285 Joe Morini

Over the past few months, we’ve continued to work on building the DataMotion Team, a key element in providing our customers an excellent experience and great, new products and services. That being said, we’d like everyone to take a few minutes to meet our new Vice President of Sales, Joe Morini! In this interview, you’ll learn a little about who Joe is, what his role at the company will be, what some of his goals are, and how he plans to foster and maintain strong relationships with each of our customers and prospects. So, without further ado, let’s meet Joe Morini!

Hi Joe, can you please introduce yourself and tell us a little about why you’re excited to join the company?

Joe Morini: My name is Joe Morini and I currently reside in Philadelphia. I’m very excited to join the team at DataMotion for a few reasons. The first is that the company is involved in the messaging space. While it’s a mature space, it is constantly evolving and there is always something new in this area. So, it’s very exciting to be directly involved with this and to play a part in the future of communications for organizations in regulated industries. Also, from what I’ve seen and heard, DataMotion has really good people that seem to stay out in front. So, I’m very excited to be involved.

We’re excited to have you here. Can you talk about what your short-term goals are, maybe something you hope to accomplish within the first three months of being here?

Joe Morini: Well, the immediate short-term goal is to fill headcount in the sales organization. So that would be my immediate goal. And the other immediate action, another short-term goal, is to talk on the phone to as many customers and partners that I can in the first 30 days. I think that it’s really important to understand how customers are using us as a solution, and how partners view us in their portfolio. So, it’s hiring, building the organization, talking to customers, talking to partners, and really beginning to establish trust and a relationship with each and every one of them. Those are some 30-day, short-term goals that I outline everywhere I go.

Okay, those sound like good, actionable, short-term goals. Branching off of that, what would be one of your long-term goals? For example, something you hope to accomplish within a year from now. If possible, can you share how you plan to achieve that goal?

Joe Morini: A longer term goal is to continue to build the organization and to build revenue. That’s what a Vice President of Sales does is build revenue, that’s their main function. So, the long-term goal, meaning a year from now, I’d like to have at least double the size of new net label revenue, and double the amount of people in the organization. Doing this, enables us to not only be successful, but we’ll also further our capability of helping our customers succeed. The more resources and revenue we have, the more we can continue to further elevate our products and support. So, this is kind of a win-win for us and our customers. We grow the organization and their experience with us only continues to get better. Understanding how we’re going to do that is obviously having a plan for how we’re going to get there, and to learn and adjust as we go. I have a plan that I’ve used throughout my career in growing revenue through process, sales process and operational process, processes that have become repeatable and predictable. Those are the things that you strive for.

So, obviously you’ll be working with customers and prospects quite a bit in your role. With this in mind, what would you say is the most important thing for you when working with a customer or a prospect?

Joe Morini: You know, I think the first thing is to let them know we’ll be a true business partner. In today’s environment, making sure that it’s a partnership makes us both successful. As a partner there’s an understanding that you’re going to support them and make them successful. So, it’s really about serving their needs, how can we help them with their business needs and what can we do to help them succeed. Because when it comes down to it, when they’re successful, we’re successful. So that’s one thing I want to make sure that we communicate, that we’re really going to continue to establish that partnership and that relationship with each of them.

All right, so one of your goals then would be to really make it clear to customers that we want you to be successful and we’re going to work with you to make that happen – that sounds like a great goal. So, now let’s move on to a few fun questions. What would you say is your top business-related accomplishment that you’re the proudest of?

Joe Morini: So, my first accomplishment that I’m proud of would be when I was at a company called Websense in the early days of cybersecurity and I helped to grow the company to a sizable amount, about $120 million revenue and a public offering. And then the other accomplishment would be recently when I worked at an Israeli cyber company, called Cognigo, and I helped them to be acquired by NetApp. So those are probably two of my standout business accomplishments that I hold near and dear because I was working with good people, we had good technology, and a lot of good, hard work went into both of them. So, that is a pretty fun question – work is kind of my hobby, so I like that question.

Well, it’s funny you say that because the next question is actually stepping away from work. This next question is what is your favorite thing to do when you’re not working?

Joe Morini: Yeah, so spending time with my wife and my family, spending time at the beach in Sea Isle City, New Jersey, and working out, those are my highlights when I’m not working.

Okay, that sounds like a nice way to spend your time when not working. Now, for this next question, if you could have any superpower, what would it be? And why?

Joe Morini: Wow, that’s a good one. I don’t think I’d want a superpower. Mainly because I wouldn’t know what to do with it. Unless it’s for good. Right? I can only do good with it.

All right, that’s a very fair point. So, for this next question, is there anything else you would like to share, business-related or personal?

Joe Morini: So business-related, one of my goals once COVID starts to lift is to be able to get out there again, meet face-to-face with customers and prospects and find out from them firsthand what it is that they really need to solve right now. It’s really to have those conversations, to be with people again, and, as funny as it sounds, it’s even to wait in an airport when your flight is cancelled again. I long for that. So, I guess, going back to your question about superpowers, my superpower would be to be a virus killer and to just be able to get rid of all of these nasty viruses that are hanging around so we can all go back to meeting with people and establishing more partnerships and relationships.

So, branching off of that, is there a message that you really want our customers and prospects to know? If you had to pick one thing that you wanted them to know, coming from you, as a new person at DataMotion, seeing things with fresh eyes, what would that be?

Joe Morini: We have very strong products here at DataMotion. Between the products and the people, we’re a great company to partner with. What I want them to know is that we’re a good partner, we’re going to partner with you, and I sincerely mean that. Because especially in today’s business world, a partnership is hard to come by and once you have it, you want to keep it.

Key Takeaways:

  • Joe believes that establishing strong customer and partner relationships is the key for both parties being successful.
  • Joe will be on the phone talking to each of our customers and partners and, once COVID is over, he wants to be out there, meeting with everyone in person.
  • Joes had some pretty big accomplishments in his career, growing a company to a $120 million revenue and a public offering and helping a cyber company get acquired by a large cloud data services and management company.
  • In his free time, Joe likes spending time with his family, working out, and vacationing in Sea Isle City, New Jersey.

How else are we improving our customer’s experience with us?

Find out what’s new at DataMotion for 2021!

Find Out Now